2K Classic is a preseason college basketball tournament benefiting the Wounded Warriors Project. The tournament consists of 4 regional round locations and a showcase of the four host teams at Madison Square Garden for a two day event.
2K Classic Roster Cards designed and printed to be handed out during tournament games at Madsion Square Garden.
2K Classic Hospitality Banner promoting 4 regional round games and highlighting tournament sponsors. Hospitality Reception Ticket for invitees.
Logo Design for 20 year anniversary of 2K Classic being held at Madison Square Garden
Social media marketing materials for Facebook, Twitter and Instagram
Social Media Graphics - Countdown graphics promoting participating teams.
Social Media Graphics - WWP Experience graphics highlighting coaches and honorary captains. Fan engagement graphics highlighting fan photos and sponsorship promotion.
15 second commercial promoting 2K Classic. Commercial was scheduled to run at Madison Square Garden as well as New York Regional TV spots.
Tournament preview video using video clips from past tournaments working with former ESPN Reporter, Andy Katz. Video to be used on social media and website.
Social Media Video Content - Video promoting the 2K Classic with questions designed to engage fans and teams.